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ip.board Wanted: PHP developer to join our growing team
by Guest IPS News- 0 replies
- 8 views
Invision Community has an exciting opportunity for an experienced PHP developer to join our team. Invision Power Services, Inc. is behind the leading community software platform, Invision Community. Our tailored solutions serve clients of all sizes, from smaller communities to the world’s biggest brands. The Role As a back end PHP developer, you will be working closely within a tight nimble team. You are a clear thinking problem solver and are able to demonstrate skills in creativity and innovation with the ability to meet deadlines. You thrive when given a brief and create well structured efficient code. Key Responsibilities Write well designed testable eff…
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7 Emerging Technologies in SEO and Their Applications
by Guest AbdulGaniy_Shehu- 0 replies
- 16 views
Posted by AbdulGaniy_Shehu SEO is a dynamic industry. What worked some weeks ago might not work again right now. As an SEO professional, you need to know the latest trends and emerging technologies, to keep up with the ever-changing demand of the industry. That way, you can stay on top of your game and become more efficient in your business. In this post, I’ll share with you seven emerging technologies in the SEO industry and how they impact your work as an SEO expert. Finally, I’ll show you how to apply them in your business for optimal results. If you want to scale your SEO processes in 2021 and beyond, you should watch out for these technologies, and start …
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mybb MyBB 1.8.25 Released — Security Release
by Guest MyBB Team- 0 replies
- 7 views
MyBB 1.8.25 is now available, and is a security release. 1 security vulnerability addressed: High risk: Nested Email MyCode Persistent XSS (advisory) — reported by Igor Sak-Sakovskiy Check the Release Notes for more information. Get latest MyBB Full & Upgrade Packages → The MyBB Project extends thanks to reporters and researchers following responsible disclosure. Go to mybb.com/security to report possible security concerns or to learn more about security research at MyBB. If you would like to contribute to the Project, Get Involved. Thanks, MyBB Team Continue reading...
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How to Explain Domain Authority to a Non-SEO
by Guest Orbiteer- 0 replies
- 10 views
Posted by Orbiteer Do you ever have to explain the importance of Domain Authority to clients or co-workers who have little or no SEO experience? If so, this week’s Whiteboard Friday host — Andy Crestodina — walks through how to get your message across successfully. http://moz.com/cms/WBF_crestodina_1.jpg?mtime=20210218131127&focal=none Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription SEO is actually really hard to explain. There are so many concepts. But it's also really important to explain so that we can show value to our clients and to our employers. My name is Andy Crestodina. I'm …
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ip.board Updates to our community
by Guest IPS News- 0 replies
- 13 views
You’ve probably already noticed that something looks a little different in our community today. As part of our ongoing community improvements, we’ve performed some housekeeping to streamline the forum structure, make more distinction between areas and open up a few areas to guests and friends. The big visual change is that we now have four separate areas: support, community, marketplace and developers. It should hopefully be clear what each section does, but let's go through a few examples. Support This area is where you can leave feedback on existing features, help shape Invision Community’s future by suggesting new functionality and also where you can get qu…
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Local SEO Tips for Electric Vehicle Charging Stations
by Guest MiriamEllis- 0 replies
- 10 views
Posted by MiriamEllis http://d2v4zi8pl64nxt.cloudfront.net/electric-vehicle-charging-station-local-seo/601884df466d06.70185000.jpg Some business models exist in the ditches of Google’s information highways, belonging in local search results, but not well addressed by the official guidelines. Electric vehicle (EV) charging stations exemplify this: They’re all over local packs, finders, and maps, but their model is a bit unusual, and Google has yet to update the guidelines to show exactly how to represent them in the Google My Business setting. Today, we’ll pull together our own set of EV charging station best practices — based on Google’s rules for similar enterpr…
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The Definitive Guide to JavaScript SEO (2021 Edition)
by Guest PierceBrelinsky- 0 replies
- 13 views
Posted by PierceBrelinsky The web is in a golden age of front-end development, and JavaScript and technical SEO are experiencing a renaissance. As a technical SEO specialist and web dev enthusiast at an award-winning digital marketing agency, I’d like to share my perspective on modern JavaScript SEO based on industry best practices and my own agency experience. In this article, you'll learn how to optimize your JS-powered website for search in 2021. What is JavaScript SEO? JavaScript SEO is the discipline of technical SEO that’s focused on optimizing websites built with JavaScript for visibility by search engines. It’s primarily concerned with: Optimizing c…
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How to Write an SEO-Focused Content Brief Your Writers Will Love
by Guest KameronJenkins- 0 replies
- 15 views
Posted by KameronJenkins Tell me if this sounds familiar: As an SEO Manager, you’re responsible for growing your company’s organic search traffic. You’re working with your dev team on some technical improvements, but you notice a big slice of the opportunity lies with content. Your company has a content team, but you notice they’re not using keyword research to inform their articles. You’ve tried to send them keyword ideas, but so far, they haven’t been receptive to your suggestions. Or how about this scenario? You’re a marketing director at a startup. You know that you need content, but don’t have the expertise or time to do it yourself, so you ask your netwo…
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How to Combine SEO and CRO for the Ultimate Lead Generation Strategy
by Guest IzabelleHundrev- 0 replies
- 9 views
Posted by IzabelleHundrev If there’s one thing that most marketers have in common, it’s that we want more leads. Sure, not all leads are good. Some are even downright unqualified. But leads are what drive business, and as a result, many of us are held accountable for generating more of them. Out of all of the lead generation strategies out there, there’s one that I find particularly effective: search engine optimization (SEO) and conversion rate optimization (CRO) working together. While this may seem obvious, you’d be surprised how many marketing teams are really good at one or the other, but fail to find the balance between both. Below, I’ll share why i…
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Impactful SEO Audits for B2B
by Guest carlycs- 0 replies
- 9 views
Posted by carlycs A comprehensive audit of your B2B website can mean the difference between winning new clients and losing them to the competition. In this brand new episode of Whiteboard Friday, guest host Carly Schoonhoven walks you through four areas that can take your audits to the next level. http://moz.com/cms/blog/WB-Fridays-Impactful-B2B-SEO-Whiteboard.jpg?mtime=20210203154758&focal=none Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription Hello and welcome to another edition of Whiteboard Friday. My name is Carly Schoonhoven, and I'm a Senior SEO Manager at Obility. We're a B2B digital …
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5 Tips to Invigorate Boring SEO Reports with Storytelling
by Guest chrisgiarratana- 0 replies
- 9 views
Posted by chrisgiarratana Add value to SEO reports with storytelling Monthly SEO reports are a vital part of any SEO strategy because they provide an outlet to educate customers, show ROI, and guide the conversion for upsells. While SEO reports are crucial in many ways, they are usually reduced to boilerplate PDF templates sent to clients each month with a generic message. If this describes your SEO reporting approach, you’re missing out on vital opportunities to retain clients and upsell with carefully crafted storytelling strategies. http://d2v4zi8pl64nxt.cloudfront.net/seo-reports-with-storytelling/602460fd65e553.16892906.png SEO reporting has always b…
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Presenting: The Essential Local SEO Strategy Guide
by Guest MiriamEllis- 0 replies
- 10 views
Posted by MiriamEllis Untie the ribbons and hear the paper crackle — it’s a handcrafted gift, ready for you to unwrap! This guide is a labor of love that Moz has worked on through the toughest year in local SEO, with hopes of a stronger 2021 for local brands. It’s free, it’s jam-packed with over eight chapters of actionable local search marketing strategies for your agency or local business, it's… The Essential Local SEO Strategy Guide! What is The Essential Local SEO Strategy Guide? Moz is publishing this free guide to support digital marketing agencies and local business owners who want to gain an excellent understanding of topics and tactics with…
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ip.board Battling toxicity in communities with kindness and vulnerability
by Guest IPS News- 0 replies
- 10 views
Promote kindness and foster interpersonal relationships through the power of vulnerability to outshine toxicity in your online community. Before my time as a Community Advocate with Invision Community, I focused all my attention on my own online community, BreatheHeavy. Pop music and Britney Spears news are the bread and butter of BreatheHeavy. As you can imagine, fans of pop stars are energized, vocal and unapologetic. There’s real potential for conversations to slip into negativity. 16 years ago when I launched BreatheHeavy, I hadn’t realized I took the first steps towards becoming a community leader. It never occurred to me such a role existed. My mission evol…
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ip.board No-code automation with Zapier
by Guest IPS News- 0 replies
- 11 views
Cloud and Enterprise Community customers can create automated workflows between Invision Community and over 3,000 other apps including Google Documents, MailChimp, Facebook and Twitter with just a few clicks. If you haven’t integrated your Invision Community with Zapier yet, you’re leaving organic growth on the table! It’s been a wild year, so we’d like to refresh your memory regarding the very powerful Invision and Zapier marriage (hey, remember when weddings were a thing?). Zapier is a service that allows you to connect over 3,000 web apps. Last year, Invision Community released the 4.5 update, and with it a beta service of Zapier integration. Z…
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xenforo XenForo Insights Episode 4
by Guest XenForo- 0 replies
- 12 views
The next XenForo Insights episode, covering the topic of community management, will be at 9am CST / 3pm GMT on Thursday, February 18th 2021 via Zoom. These are the details for the webinar: Read more Continue reading...
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SEO Forecasting in Google Sheets
by Guest Tom.Capper- 0 replies
- 9 views
Posted by Tom.Capper http://d2v4zi8pl64nxt.cloudfront.net/seo-forecasting-in-google-sheets/6010a0c58aa508.23555487.png Way back in 2015, I published an article giving away a free, simple, forecasting tool, and talking through use cases for forecasting in SEO. It was a quick, effective way to see if a change to your site traffic is some kind of seasonality you can ignore, something to celebrate, or a worrying sign of traffic loss. In short: you could enter in a series of data, and it would plot it out on a graph like the image above. Five years later, I still get people — from former colleagues to complete strangers — asking me about this tool, and more often t…
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Announcing the New Technical SEO Certification Series: What It Is & How to Get Certified
by Guest KaviKardos- 0 replies
- 9 views
Posted by KaviKardos SEO education has been central to Moz’s mission since the start. In addition to our many guides, blog posts, and videos, we’ve shifted in recent years to offer on-demand video training courses through Moz Academy. Our team has been blown away by the reception of our online training programs. To date, over 142,000 students have enrolled in a course through Moz Academy. Wowie! On top of that, 94% of Moz Academy students said they would recommend the course(s) they took to a friend or colleague. We’re so glad that our content is resonating with you and helping to level up your knowledge in various SEO subject areas. We launched our SEO Essential…
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Fast & Featured: How Entities Can Help You Conquer Snippets in Less Than 4 Minutes
by Guest larissa-lacerda- 0 replies
- 10 views
Posted by larissa-lacerda From the moment I started working with SEO, I was faced with countless optimization tactics. After heading down numerous rabbit holes, I came to see how important it is to identify your low hanging fruit: the opportunities to generate great results with less effort. The first time I saw notable results in my work was in the optimizations I put into practice to reach featured snippets. The thrill of jumping to the top of the page was so great that it soon became my passion. But not everything in SEO is so simple (or stable). Soon, methods that had previously brought results were no longer working. With the competition growing increasingly…
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5 Ways to Use Search as a Growth Channel for B2B in 2021
by Guest Victor_Ijidola- 0 replies
- 10 views
Posted by Victor_Ijidola Unlike B2C brands, B2B businesses are often characterized by: low search volumes on Google. high competition on scarcely available keywords. And there’s evidence to support this — usually, where a seven-year-old B2C company is getting 500K visitors per month from SEO, a B2B brand the same age could be seeing only 15K visitors per month. (This is assuming all other things are equal.) Check out the example below comparing Zola.com (a B2C brand) and Yiedify.com (B2B): http://d2v4zi8pl64nxt.cloudfront.net/use-search-as-b2b-growth-channel/6010a620e06692.07621290.png These two sites were founded around the same time (2013) and have…
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Using STAT to Identify Featured Snippet Opportunities
by Guest Zoe.Pegler- 0 replies
- 10 views
Posted by Zoe.Pegler Winning the featured snippet for a target keyword means increased traffic to that page, and you can use STAT to achieve those wins. In this week's episode of Whiteboard Friday, Moz Learning and Development Specialist Zoe Pegler walks you through how you can do so in five easy steps. http://moz.com/cms/blog/WBF-visual.PNG?mtime=20210201122718&focal=none Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription Hi. I'm Zoe from Moz's Learning Team. Today I'm going to be showing you how to use STAT to identify featured snippet opportunities. If you're not familiar with STAT, it's a …
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