Topics
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Structuring URLs for Easy Data Gathering and Maximum Efficiency
by Guest Dom-Woodman- 0 replies
- 100 views
Posted by Dom-Woodman Imagine you work for an e-commerce company. Wouldn't it be useful to know the total organic sessions and conversions to all of your products? Every week? If you have access to some analytics for an e-commerce company, try and generate that report now. Give it 5 minutes. … Done? Or did that quick question turn out to be deceptively complicated? Did you fall into a rabbit hole of scraping and estimations? Not being able to easily answer that question — and others like it — is costing you thousands every year. Let’s jump back a step Every online business, whether it’s a property portal or an e-commerce store, will likely hav…
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ip.board New: Calendar Venues
by Guest IPS News- 0 replies
- 64 views
This entry is about our IPS Community Suite 4.2 release. Following on from our previous news entry "Add Similar Event" we are pleased to announce another feature that will make adding and discovering new events as easy as possible. Support for geographic event locations has been in Calendar for some time now but with 4.2 we have taken this a step further with venue support. When enabled, members can set the event location from a list of pre-defined venues. Address details and maps will then be automatically shown in the event view. Event view shows the venue map and address as well as a link to other events at the venue Additionally, a link will be add…
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The 6 Values (and 4 Benefits) of Agile Marketing - Whiteboard Friday
by Guest AgileJim- 0 replies
- 57 views
Posted by AgileJim You've probably heard of agile processes in regards to software development. But did you know those same key values can have a huge impact if applied to marketing, as well? Being adaptive, collaborative, and iterative are necessary skills when we live in a world where Google can pull the rug out from under us at a moment's notice. In today's Whiteboard Friday, we welcome guest host Jim Ewel, founder of AgileMarketing.net, as he describes what's important in the agile marketing process and why incorporating it into your own work is beneficial. Click on the whiteboard image above to open a high-resolution version in a new tab! Video Tr…
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ip.board New: Social Sign In Streamlining
by Guest IPS News- 0 replies
- 68 views
This entry is about our IPS Community Suite 4.2 release. Social Sign In has long been a feature of the IPS Community Suite but we are always looking for ways to make interaction easier for your visitors. A small but significant improvement we are able to add for 4.2 is to include social sign in links directly at the point where your customers are ready to contribute. Hassle free inline sign in brings your customers right back where they need to be to comment Visitors are much more likely to comment when the registration process is as fluid as possible and social sign in has fast become a familiar and efficient way of doing so. After signing up via these…
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How to Do a Content Audit [Updated for 2017]
by Guest Everett- 0 replies
- 106 views
Posted by Everett This guide provides instructions on how to do a content audit using examples and screenshots from Screaming Frog, URL Profiler, Google Analytics (GA), and Excel, as those seem to be the most widely used and versatile tools for performing content audits. {Expand for more background} TABLE OF CONTENTS What is an SEO content audit? What is the purpose of a content audit? How & why “pruning” works [*]How to do a content audit [*]The inventory & audit phase Step 1: Crawl all indexable URLs Crawling roadblocks & new technologies Crawling very large websites Crawling dynamic mobile sites Crawling and rende…
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Your Daily SEO Fix: Keywords, Concepts, Page Optimization, and Happy NAPs
by Guest FeliciaCrawford- 0 replies
- 53 views
Posted by FeliciaCrawford Howdy, readers! We're back with our last round of videos for this go of the Daily SEO Fix series. To recap, here are the other topics we've covered previously: Your Daily SEO Fix: The Keyword Research Edition Your Daily SEO Fix: Link Building & Ranking Zero Today we'll be delving into more keyword and concept research, quick wins for on-page optimization, and a neat way to stay abreast of duplicates and inaccuracies in your local listings. We use Moz Pro, the MozBar, and Moz Local in this week's fixes. Fix #1: Grouping and analyzing keywords by label to judge how well you're targeting a concept The idea of "concepts over …
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ip.board New: Gallery Lightbox Navigation
by Guest IPS News- 0 replies
- 57 views
This entry is about our IPS Community Suite 4.2 release Improvements to our Gallery application, both in terms of new functionality and minor enhancements, are coming in 4.2. One area that was identified early on for improvement was the Gallery image view page and specifically how the lightbox feature available on this page behaved. We adjusted the buttons that overlay the main Gallery image to use icons instead of text If you click to view an alternative image size, we improved the header styling of this page as well for clarity and to allow easier downloading of the image you are viewing When viewing an image, you can open the image in a …
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ip.board New: Calendar - Add Similar Event
by Guest IPS News- 0 replies
- 60 views
This entry is about our IPS Community Suite 4.2 release. Recurring events are not new with IPS Community Suite but often you may wish to create similar events that don't necessarily occur on a regular schedule. Previously this has meant creating a new event for each and then manually re-entering the information for event description, location, cover photo, RSVP options and so on. Often the only thing changing between the events would be the date and time. Starting with IPS Community Suite 4.2 it is now possible to create a similar event based on one you have already added with a single action. Create a copy of an event in one simple step After opting t…
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The Step-By-Step Guide to Testing Voice Search Via PPC
by Guest purna_v- 0 replies
- 66 views
Posted by purna_v I was conned into my love of cooking by my husband. Never having set foot in the kitchen until the grand old age of 22, my husband (then boyfriend) — a former chef — said he’d teach me some simple recipes. I somewhat enjoyed the process but very much enjoyed the lavish praise he’d bestow upon me when eating whatever I whipped up. Highly encouraged that I seemingly had an innate culinary genius, I looked to grow my repertoire of recipes. As a novice, I found recipe books inspiring but confusing. For example, a recipe that called for cooked chicken made me wonder how on Earth I was meant to cook the chicken to get cooked chicken. Luckily, I dis…
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ip.board New: SEO Improvements
by Guest IPS News- 0 replies
- 63 views
This entry is about our IPS Community Suite 4.2 release. Improving your SEO can be a complex undertaking with many different approaches but there are things that everyone knows are good practice and also more modern approaches to SEO that have changed since we first started developing IPS Community Suite. So it was time for a review and update. Unfortunately no pretty screenshots on this one as this is all behind the scenes stuff but still quite useful to know . Also, some of this may sound a bit technical and dry but feel free to search some of these technologies if you are curious. Move from HTML structured data to JSON-LD and enhance our existing markup with …
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ip.board Video: 4.2 So Far
by Guest IPS News- 0 replies
- 54 views
This entry is about our IPS Community Suite 4.2 release I made a quick video to demo things we have already announced for 4.2 so far. Enjoy Continue reading...
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ip.board New: Letter Profile Photos
by Guest IPS News- 0 replies
- 61 views
This entry is about our IPS Community Suite 4.2 release IPS Community Suite comes with a default profile photo which is used when members have not set a profile photo for their account. While this model has served the software well for years, we felt it was time for an update to the software to keep pace with current internet trends. This has led to one of the latest changes you can expect to see with version 4.2: letter profile photos When upgrading you will be asked if you wish to use letter profile photos, or if you wish to stick with the generic per-theme default profile photo that is used presently. You can change your mind any time after upgrading by adjusting…
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vbulletin vBulletin 5.3.0 Beta is now available.
by Guest Wayne Luke- 0 replies
- 72 views
vBulletin 5.3.0 Beta is now available. Warning: The current release is a Beta release and should not be used on production servers. Customers with valid licenses are encouraged to use the software for test installations. Multi-Factor Authentication We are proud to introduce Multi-Factor Authentication for control panel sessions. Multi-factor Authentication provides additional security using your smartphone. You would enable this feature in your configuration files. Then each user can generate their own secret token from their user settings panel. Once enabled, the user will retrieve their login token from the app they choose to use. We recommend using Google Auth…
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xenforo XenForo Media Gallery 1.1.12 Released
by Guest XenForo- 0 replies
- 70 views
XenForo Media Gallery 1.1.12 is a maintenance release for our media gallery add-on. We recommend all customers running XenForo Media Gallery to upgrade to this release to benefit from increased stability. This release fixes several issues: Disable the HTML5 uploader for older versions of Android (< 5, not using Chrome) due to incompatibilities. Only display links to "Search Media" when the visitor has permission to search / site has search enabled. Re-add the "media_date"... XenForo Media Gallery 1.1.12 Released Continue reading...
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xenforo XenForo 1.5.13 Released
by Guest XenForo- 0 replies
- 74 views
Today, we are pleased to release XenForo 1.5.13. This release fixes a number of bugs and issues that were found since the previous release. As this is a maintenance release, the vast majority of the focus was an increase in stability. Some of the changes in this release include: Disable the HTML5 uploader for older versions of Android (< 5, not using Chrome) due to incompatibilities. Prevent the HTML5 uploader from creating a horizontal scrollbar with very small windows. Fix... XenForo 1.5.13 Released Continue reading...
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Helpful Tips for Doing Search in a Low-Volume Niche
by Guest Jeremy_Gottlieb- 0 replies
- 68 views
Posted by Jeremy_Gottlieb SEO — you know, that thing you do whereby everyone and their mother will find your site on the web. Easy, right? “Can you SEO this page for me?” or “We’re about to launch a webinar. Can you SEO-ify it, please?” I’m sure most of you reading this can probably relate to these types of questions and the ensuing pressure from bosses or clients. If you’re lucky, you work in a realm where there's plenty of search volume to chase, featured snippets to occupy, and answer boxes to solve. But what about those who work in the low-search volume niches typically seen in B2B, or with companies pioneering a new product or service that no one really knows abou…
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- 0 replies
- 62 views
Posted by randfish Is it better to rank higher in a single position frequently, or to own more of the SERP real estate consistently? The answer may vary. In today's Whiteboard Friday, Rand presents four questions you should ask to determine whether this strategy could work for you, shares some high-profile success cases, and explores the best ways to go about ranking more than one site at a time. Click on the whiteboard image above to open a high-resolution version in a new tab! Video Transcription Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week we're going to chat about ranking multiple domains so you can own a bunc…
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ip.board New: Device Management
by Guest IPS News- 0 replies
- 63 views
This entry is about our IPS Community Suite 4.2 release. One of our more technically-oriented features for 4.2, we have added more detailed logs of user logins, and the devices and IP addresses used. This brings several new features: Notification of a new device sign in If enabled, users can receive an email notification when a new device is used to log into their account: Email sent when a login from a new device is detected When a user signs in for the first time, a special key is set to recognise the browser on subsequent logins. This mean the notification email does not trigger on a new IP address, which would be annoying when travelling or …
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Giving Away the Farm: Proposal Development for New SEO Agencies
by Guest BrianChilds- 0 replies
- 71 views
Posted by BrianChilds There's a huge difference between making money from selling SEO and actually making a living — or making a difference, for that matter. A new marketing agency will quickly discover that surviving on $1,000 contracts is challenging. It takes time to learn the client and their customers, and poorly written contracts can lead to scope creep and dissatisfied clients. It's common for agencies to look for ways to streamline operations to assist with scaling their business, but one area you don't want to streamline is the proposal research process. I actually suggest going in the opposite direction: create proposals that give away the farm. Details…
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Your Daily SEO Fix: Link Building & Ranking Zero
by Guest FeliciaCrawford- 0 replies
- 54 views
Posted by FeliciaCrawford Last week, we shared a series of four short videos intended to help you accomplish some easy wins using Moz Pro: Your Daily SEO Fix: The Keyword Research Edition. Week Two (that's this week!) is focused on link building, identifying opportunities to take over SERP features, and doing that all-important competitive research. This time around, we're using a mix of Open Site Explorer, Fresh Web Explorer, and Moz Pro. Open Site Explorer has some free capabilities, so if you'd like to follow along... Open OSE in a new tab! If you're a Moz Pro subscriber, crack open your campaigns and settle in. If you'd like to see what all the fuss is a…
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